Hi, I'm Beatriz. I design how people experience the world through products, materials, and spaces.
I’m curious about the needs people don’t always know how to articulate. I translate them into intuitive design that makes everyday life simpler and nurtures a sense of belonging.
F E A T U R E D W O R K
A quick glimpse of curated projects I have brought to life, where imagination meets strategy.
Homecentre | Trevor Loft Bed
Industrial Furniture Design
Aljoud Lootah | Al Areesh
Product & Exhibition Design
Stories Across Borders | Kind vs Nice
Brand Experience Design
Clients...
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SYPartners
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Homecentre
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Dataiku
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Kawasaki
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Dalloyau
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PurpleGlo
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Abjad
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Egyptian Streets
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Aljoud Lootah Design Studio
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Clients... | SYPartners * Homecentre * Dataiku * Kawasaki * Dalloyau * PurpleGlo * Abjad * Egyptian Streets * Aljoud Lootah Design Studio |
A bit about me
I am Brazilian-Egyptian, raised between four cultures and languages which has made me comfortable with ambiguity.
This adaptability shapes how I design: I look for the unspoken needs, the felt experiences, the things that are hard to put into words.
I've moved between industrial design, branding, product development, and experience design. The one constant? Curiosity. It’s where it all begins…
(I love animals.
Can you tell?)
PUBLISHED
My design & cultural work have been featured in several publications:
Articles
Books & Magazines
Podcasts